Asia Express - East Asian ICT
Alibaba Bags US$14.3 Billion in Singles' Day Sales, Up 54% YoY
November 12, 2015
Alibaba has reported US$14.3 billion in sales during its annual Singles' Day shopping spree on November 11, seeing a 53.8% growth year on year from last year's US$9.3 billion despite China's flagging economy, reported Central News Agency on November 12. During the sales festival, over 460 million orders were placed by consumers in 232 countries and regions around the world, with 68% of the transactions made on mobile devices, compared with 43% last year. By the overall amount of money consumers spent, the top five spenders in China were Guangdong, Zhejiang, Shanghai, Beijing, and Kunshan. So far, Singles' Day has become the world's largest e-commerce shopping day by value of transactions.